The Gap between LA and America

so . .we launched on nov 30, but it took until dec 5 for it to hit me. It was a sunny 82 degrees outside, and with the fishbowl that I live in (lots of windows), it was about 88 inside the place. I was on the phone talking to our merchant account manager. I had never met him, he works in Maine, and us in LA. He said it was 15 degrees on average out there and laughed at my complaints over the heat. thats when I realized. . .hey . this takes some courage. . .or idiocy, not sure yet, but yes . one or the other. KC and I just launched our new venture, the vintage wash t-shirt line, in the middle of the freaking winter. Yeah, it doesnt take long (well, for me, 7 days) to realize that the country doesnt buy t's in the winter. . .its rare to buy something that you cant use for 4 months. can you imagine doing that with a cell phone, or a CD? That, well, just doesnt happen. But, hey, Im wearing a t-shirt right now? I guess that is how out of touch LA can be with America.

I feel a little like the guy who shows up at the party 40 minutes late only to realize he's STILL the first one to arrive. You know, you make a little small talk while the host is fixing up the place. Exchange a "sorry," " no, its great" for a little bit and start staring at the doorknob . .waiting . .please. . someone else get here . .where the heck is KC ? he said he would be here at 9 . .damn.

so.. maybe you've been there? come join the party. .